OUR VISIONA gender equal society in which girls & women* can exercise their rights.
adolescent girls (10-18 year) and young women (19 – 25 year) who are discriminated against because of their sex, sexuality, ability, caste, class, creed, religion, geographic location and/or economic background.
OUR MISSIONLeverage the power of sports* to create ecosystems that empower girls & women to fulfil their Potential
*Maitrayana uses the definition of the UN Inter-Agency Task Force on Sport for Development and Peace (2003) ‘all forms of physical activity that contribute to physical fitness, mental well-being and social interaction, such as play, recreation, organized or competitive sport, and indigenous sports and games.
Our values
Integrity
doing the right thing
Transparency
the right way
Respect
with dignity
Inclusion
for all, with all
Our Goal
Adolescent girls and young women access their rights towards sexual reproductive health & GBV, economic justice
Families & communities work together to enable their daughters to access their rights and make decisions about their lives.
Stakeholders in the society will take measures to advance gender equality
The Three Pillars
The Young People’s Initiative
The Young People’s Initiative (YPI) is a sport for-development programme that uses sports and life skills to empower adolescent girls (between the ages of 10-18) and young women (19 – 25 year). It provides girls and young women access to safe spaces in sport and builds their leadership. The YPI was piloted in India in 2006 and has since reached out to 130,000 participants. Currently, Maitrayana implements the YPI in Delhi, Mumbai, and Bengaluru.
What is the problem that the YPI addresses?
Girls and women in India – and especially those who are discriminated against because of their sex, sexuality, ability, religion, caste, economic or geographic background - are not fully able to exercise their rights as a result of gender biases, patriarchal mindsets and social structures leading to gender inequality. A lack of knowledge and the ability to voice their concerns or to make themselves heard on issues round Sexual Reproductive Health and Rights, Gender Based Violence, the lack of places safe spaces to discuss this as well as the limited presence of women and their leadership in public spaces make it difficult for girls to access many opportunities that are available for boys, among them access to sports.
What is our solution?
The core of the programme is a sport (netball) training in and awareness building of life skills, education and leadership development to empower adolescent girls and young women to exercise their rights and achieve their potential. The YPI provides girls and young women with access to a safe space for sports through which they can also acquire knowledge on Sexual Reproductive Health and Rights, develop life skills, become confident, stand up for themselves and become leaders in their families and communities. With sport taking place in public spaces, gender stereotypes are challenged. The YPI works with families, communities and other stakeholders to create an enabling environment in which girls and women can access opportunities and their rights.
What is our solution?
The core of the programme is a sport (netball) training in and awareness building of life skills, education and leadership development to empower adolescent girls and young women to exercise their rights and achieve their potential. The YPI provides girls and young women with access to a safe space for sports through which they can also acquire knowledge on Sexual Reproductive Health and Rights, develop life skills, become confident, stand up for themselves and become leaders in their families and communities. With sport taking place in public spaces, gender stereotypes are challenged. The YPI works with families, communities and other stakeholders to create an enabling environment in which girls and women can access opportunities and their rights.
How does it work?
Adolescent girls (10 – 16 year) participate in sessions (duration up to ten months) in the community. They play netball and learn life skills from young female coaches – role models - who have been participants in the programme. This is where the journey starts for girls learning to play netball in a community that often discourages girls playing netball. Their presence in public playgrounds starts challenging gender stereotypes. Family and community members see girls in leadership, developing skills,taking decisions, managing themselves and each other and having fun! YPI Pragati participants play a netball league in their community and Udaan, a city-wise tournament for community teams.
The YPI also uses other modalities that can be tailor made to address specific needs::
- Essentials, a short life skills programme with interactive games for 16 – 18 year old girls/young women used where netball can’t be used as a tool
- Camps, a short 5 days netball and life skills programme used where YPI Pragati can’t be run e.g. in residential settings, with NGO partners, outside Delhi, Bengaluru or Mumbai
- Events, one-day activity to meet a specific need as defined by the host or to include those girls who can’t be reached otherwise.
Sport offers many girls and young women Leadership opportunities. With their age and ability responsibilities have the potential to increase. As the YPI programme aims at helping girls to understand and claim their rights, they participate in action project in which they address problems that they see in their communities. Peer leaders support girls in their batch, club leaders manage the netball club activities and Community Sports Coaches intern as co-facilitators while they’re developing employability skills. Girls playing in Maitrayana netball clubs are role models in their communities.
They play together, manage their clubs, discuss topics that are important for their present and future regarding their rights, gender, sexual reproductive health and rights, gender-based violence, study and career. They engage in positive activities, are fit and inspire other girls. Through netball leagues, girls can build their skills, excel in their sport bringing them to the highest netball skills levels in India
The YPI runs an economic empowerment programme that supports girls and young women to work towards their education- and career goals. It recognises that young women need to set goals in their lives, learn hard- and develop soft skills, and need mentoring to address the barriers that they face such as lack of mobility, gender-based-violence, division of labour etc) in a country were less than 25% of the women constitute the workforce. They are provided with guidance, training programmes and industry exposure through internships which often lead to employment.